A little info about Clicktools

I thought I should start by telling you a little about Clicktools... Clicktools is a privately owned organization who believes passionately in Software as a Service (SaaS). We are based in Bournemouth on the south coast of England and also have offices in San Francisco and Australia. We are small, growing, profitable and have a unique proposition:

Clicktools helps organizations improve Customer Experience through the provision of SaaS Enterprise Feedback Management products and solutions. At a product level, organizations subscribe to our service and implement their own feedback programmes designing, collecting, analyzing and acting on feedback from employees, customers and partners. At a solutions level we design and implement complete feedback programmes. Our customers include o2, Shell, RBS, Unisys, innocent drinks, Economist Intelligence Unit, Rackspace Managed Hosting, Yamaha, Ryder and many other organizations large and small.

We have been working with Salesforce.com for about 18 months. I believe we were the first SaaS Feedback Management tool to integrate with Salesforce and I believe we are the first organization to partner with other AppExchange partners to offer “joint applications”. Although our initial offering was based upon the capture and transfer of customer satisfaction data in to Salesforce, our integration is now capable of much, much more. Simply, our integration enables organizations to build ANY form, survey or landing page and use the completed forms to create and update ANY Salesforce information. Additional uses include updating campaign member status records, stay in touch forms for re-sellers and agents, case(support) surveys, web site effectiveness, Net Promoter… the list is almost endless.

Now, I am going to move on to talk about why the AppExchange is important to us...